Art Kuesel’s unique perspectives and valuable insights come from his business development, marketing, and people development leadership at two leading CPA firms plus ten years of consulting to the public accounting profession. Firms count on Art to help them shape their objectives, strategies, and tactics, driving more robust firm performance, growth, and sustainability.
“A winning internal culture focused on marketing and growth, retention of top talent, and recruitment of future leaders is the key to having industry leading growth, profitability, and sustainability at your firm.”
– Art Kuesel
Firms also turn to Art for practical guidance to identify and embrace core priorities, avoid potential obstacles, capitalize on opportunities and implement major initiatives alongside leadership.
Today’s forward-thinking public accounting leaders agree: now is the time to invest in business development, attract, grow and retain top talent, accelerate smart revenue growth, and drive sustainability for the future ahead.
Art Kuesel is the former Secretary of AAM national and is a former board member of AAM Chicago and AAM Wisconsin.
Presentations
An accomplished speaker and writer, Art has spoken at the following events:
- Association for Accounting Marketing (AAM) National conference
- AICPA/PCPS/Tech+ conference
- AICPA/PCPS Large Firm Networking Group
- NVSCPA MAP Group
- Regional AAM chapters in Chicago, Colorado, San Francisco, Wisconsin and Atlanta
- CPAFMA
- Annual meetings and regional conferences for CPAmerica, BKR International, CICPAC, IGAF-Polaris, CPAAI, IAPA, HK Alliance, PracticeWise and Allinal Global, among others.
- MSCPA
- MNCPA
- ICPAS
Publications
Art has been published, quoted, and featured in a variety of essential publications, including:
- Accounting Today
- Practical Accountant
- CPA Firm Practice Management Forum
- ICPAS Insight magazine
- WICPA Magazine
- MarkeTrends
- Growth Strategies & AAM Minute
Art enjoys travel with his wife, Colleen, and son Graham. He is passionate about animal welfare causes and is known for his food, wine, and cooking expertise. Art, Colleen, Graham, and their dog Pepper live in Mequon, WI.
“As a presenter, Art is engaging and spot-on every time he steps on a stage. It takes a person who really, deep-down understands all aspects of marketing in professional services to create the kind of value Art does, time after time after time.”
– Former Marketing Director
Global CPA Association